SPORT GAVE YOU
A DIRECTION.
NOW BUILD
WHAT COMES NEXT.
You spent years training toward a goal. When sport changes or ends, that drive doesn't disappear. It needs somewhere new to go.
BUILD MY NEXT DIRECTION →
DIRECTION
So what are A and B?
The idea is simple. You don't need your entire future figured out. You need to understand where you are and choose what you're moving toward next.
You don't need your whole life figured out. You need a next direction.
For years, sport gave you something to work toward. There was another practice, another game, another season, another goal. You knew what you were training for.
But when that chapter starts changing, the question gets bigger: what are you working toward now?
That's where The AB Plan begins.
Build Your B in 7 Days helps you take what sport has already built in you and turn it toward something new. You start with where you are, explore what could come next, choose a direction that feels worth pursuing, and make your first real move toward it.
Seven days to build your next direction.
You don't need to have the rest of your life figured out. You need a place to start. This guided workbook gives you seven focused days to turn “what comes next?” into something you can actually begin moving toward.
Make the route more visible.
________________
________________
01 ___ 02 ___ 03 ___
start here →
BUILD
YOUR B.
Understand the space between.
Make your first real move.
You already know how to work toward a goal.
For years, you trained with a purpose. Practices had a reason. Seasons had a goal. Progress gave you something to chase. This workbook helps you bring that same intentional approach to the part of life that comes next.
Each day gives you one clear focus. You'll reflect on where you are, uncover what you actually want, recognize what sport has already built in you, and begin turning possibility into direction.
Seven days. One clearer direction.
You are not trying to figure out the rest of your life in a week. Each day gives you one part of the transition to work through — from understanding who you are now to choosing what you want to move toward next.
When sport changed, I had to find my next direction too.
I know what it feels like to have sport shape the rhythm of your life. You train for something. You compete for something. You know what the next goal is, and so much of who you are becomes connected to pursuing it.
Then one day, that chapter changes.
What surprised me was that I hadn't lost my drive. I hadn't lost my discipline, competitiveness or ability to work toward something difficult. I had simply lost the clear target I had spent years pointing those qualities toward.
I didn't need to become someone new. I needed somewhere new to go.
That realization became the foundation of The AB Plan.
Sport had already built so much in me. The challenge wasn't leaving that person behind. It was understanding what I wanted to carry forward and deciding where I wanted to direct it next.
That's what I want this workbook to help you do. Not choose the rest of your life in seven days. Not replace your identity as an athlete. Just create enough space to understand where you are, think seriously about what could come next, and choose something worth moving toward.
Because when you've spent years knowing exactly what you're training for, “what's next?” can feel like a much bigger question than anyone around you realizes.
You don't need all the answers. You need somewhere to go next.
Seven days won't map out the rest of your life. But they can help you move from uncertainty to a clearer direction, understand what it may take to get there, and decide what you can do next.
“Everyone keeps asking me what's next...”
That's the kind of clarity we're building.
Not a perfect life plan. Not a promise that you'll know exactly where the next ten years will take you. Just a clearer understanding of where you are, a direction worth exploring, and a real next move.
BUILD MY NEXT DIRECTION →If you're wondering what's next, you're in the right place.
You don't have to wait until sport is completely behind you. The AB Plan was built for athletes at different points in the transition — including those who can already see it coming.
THE ATHLETE STILL COMPETING
You still love your sport and you're not ready to leave it. But you've started wondering what else you want your life to become, and you'd rather explore that now than wait until the final whistle.
THE COLLEGE SENIOR
Your final season or graduation is getting closer and everyone seems to be asking what you're doing next. You know change is coming, but you don't have a clear answer yet.
THE ATHLETE IN TRANSITION
Sport is changing, ending or no longer going where you expected. You still have the drive to chase something meaningful — you just need to decide where to point it next.
THE FORMER ATHLETE
You've already stepped away from competition, but you miss having a clear goal to work toward. You know there's more you want to build; you're ready to get intentional about what that could be.
Wherever you are in the transition, you can start from there.
Give yourself seven days to find your next direction.
Start today. Work at your own pace. No subscription, no sales call and no pressure to have your entire future figured out before you begin.
Here's what you'll work through:
A few things you might be wondering.
You don't need to have everything figured out before you begin. Here are the things worth knowing first.
01
What if I have no idea what I want to do next?
+
That's exactly where you can start. You don't need to know your B before opening the workbook. Over the seven days, you'll look at where you are now, what sport has already built in you, what you actually want, and the possibilities that may be worth exploring. The goal is to help you find one direction that's clear enough to begin moving toward.
02
Is this only for athletes who have finished competing?
+
No. You might still be competing, entering your final season, approaching graduation, actively transitioning out of sport, or already years removed from competition. You don't have to wait until sport ends to start thinking deliberately about where you want to go next.
03
Do I have to complete it in seven consecutive days?
+
No. The workbook is organized into seven focused days because each part builds on the one before it, but you can work at your own pace. Take seven days, take two weeks, or spend longer on something when it deserves more thought. The important part is doing the work, not racing through it.
04
What exactly do I get for $27?
+
You'll receive immediate digital access to the complete Build Your B in 7 Days workbook. It takes you through seven guided days of reflection, questions, exercises and decisions designed to help you understand where you are, explore what could come next, choose a direction and make your first move. Your purchase also includes lifetime access, so you can return to the process again when your direction changes.
05
What happens after I purchase?
+
You'll get immediate access to the digital workbook and can start with Day 1 whenever you're ready. There is no scheduled intake, no subscription and no sales call. Download it, work through it at your own pace, and keep it to use again later.
Start immediately. Work through it at your pace
Digital product notice
Build Your B in 7 Days is a digital program with immediate access after purchase. No physical product will be shipped. By purchasing, you request immediate digital delivery and acknowledge the applicable Digital Product & Refund Policy.